Start Where You Are: Why It’s Okay to Begin Late, Small, or All Over Again
In the hustle of daily life, it’s easy to believe we’re behind—behind on our dreams, behind on our gardens, behind on our goals. But here at Wildly Native Flower Farm, we’ve learned something essential from the soil: growth doesn’t follow a strict timeline.
In this heartfelt episode of The Flower Files, Liza Goetz gets real (and goes solo for the very first video episode!) to talk about the beauty—and the power—of starting late, starting small, or starting over. No matter where you are, you’re not behind. You’re simply beginning where you are, and that’s enough.
Late Doesn’t Mean Lost
Maybe the season feels like it’s already passed. Maybe life threw a wrench in your well-planned timeline. Maybe you planted your seeds later than everyone else. We get it—and we’ve been there.
Liza shares the story of how one of Wildly Native’s most successful crops, lisianthus, was a total afterthought. The seeds sat. The seedlings were neglected. The planting was late. And still? They bloomed. Beautifully.
Because nature doesn’t shame you for your timing. It meets you where you are.
Small Starts Are Smart Starts
We live in a world that glorifies “go big or go home.” But Liza reminds us that flower farms—and dreams—are built from tiny beginnings. Whether it’s a few pots on a patio or a few milk crates in the backyard, it’s okay to begin small.
Starting small creates room to experiment, to fail, to adapt, and to grow sustainably. It’s not about playing small—it’s about learning smart.
Starting Over Isn’t Failure—It’s Part of the Rhythm
Every October, burnout creeps in. The weeds are high, the tractor breaks, and exhaustion hits hard. Sound familiar?
Sometimes, you have to let go of a plan or even a whole season. But just like a garden resets every winter, starting over is not only allowed—it’s necessary.
Whether it’s rebuilding after burnout, replanting a failed crop, or simply acknowledging that life happened, starting over is part of the process. And some of the best blooms come after the hardest resets.
You’re Not Behind. You’re Becoming.
Maybe you’re looking at someone else’s thriving garden (or life) and feeling behind. But growth isn’t linear, and gardening isn’t a race. Relationships, gardens, businesses—they all require patience, curiosity, and grace.
So if you’re dreaming of growing something—flowers, a business, a life you love—start where you are. With what you have. In the season you’re in.
A Reminder from Liza
Whether you’re late, small, or starting over, you belong here. We’re rooting for you—and cheering you on every step of the way!












